About Us

What started in the field is now powering seamless photo experiences across the U.S.

From the Front Lines of Guest Experience

Taggable was created by operators who lived the challenges of capturing, managing, and delivering guest photos — and knew there had to be a better way.

Taggable Co-Founder and CEO Trevor Heffernan began his journey in the tours and attractions industry over nine years ago when he founded Chicago Helicopter Experience (CHE) — Chicago’s first helicopter tour company. What started with just a few passengers a week grew into a 40+ employee operation running four aircraft, seven days a week, and flying tens of thousands of guests annually over the Chicago skyline.

From the very beginning, photography was part of the experience. Guests were photographed before their flight, the image printed while they were in the air, and offered for purchase at the end of the tour — a process that worked, but revealed clear limitations and opportunities for improvement.

Fifteen Years Taught Us What Software Alone Never Could

Guests Want Instant Access

If memories aren’t available right away, they lose their impact — and their value.

Operators Need Automation

Manual photo sorting, uploads, and guest requests don’t scale — especially during peak seasons.

EXPERIENCE COMES FIRST

Technology should enhance the guest journey, not complicate it for staff or visitors.

TAGGABLE WAS BORN

Built by Operators. Proven by Results.

Taggable was created by operators who lived the challenges of guest photo delivery and refined through fifteen years of trial, error, and iteration.

After proving its impact in live operations, Taggable now helps tour operators, attractions, and venues across the U.S. modernize photo delivery and elevate guest experience.

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TAGGABLE PRODUCTS

Built for Every Kind of Experience

Taggable offers tailored solutions designed for the environments we know best — and built to scale as your operation grows.

Operators, Builders, and Experience-First Thinkers

Our team is made up of tour operators, technologists, and creatives who understand the realities of running experiences at scale.

Trevor Heffernan is an entrepreneur with over a decade of experience in the travel, tourism, and events industry. He founded and scaled Chicago Helicopter Experience (CHE) into one of Chicago’s largest tour operations, growing it into a 50+ person company that flew more than 100,000 guests. Leading a high-risk, safety-critical operation gave Trevor a rare operational perspective where efficiency, precision, and guest experience were non-negotiable. His firsthand experience inspired the development of technologies that reduce costs, streamline operations, and increase profitability. This operator-first mindset is the foundation of everything built at Taggable.

Matthew Maday is an entrepreneur, inventor, and digital strategist with more than 20 years of experience building secure, scalable platforms. He previously served as CEO of Oncall Interactive, delivering digital solutions for brands like McDonald’s, Nike, Microsoft, and AT&T. Matthew is the creator of Capture Point, a guest engagement platform used by major attractions including The Smithsonian and Adler Planetarium. He has also invented multiple engagement and analytics platforms used by organizations such as the NFL and Discovery Channel. At Taggable, Matthew drives product strategy and long-term growth through deep expertise in guest engagement technology.

Anthony Cassara has helped businesses grow through automation and web technologies since 2000. As founder of True Productions, he built a digital agency focused on empowering companies to operate efficiently and confidently in a rapidly changing market. His service-first approach blends technology, education, and hands-on support. At Taggable, Anthony leads operations with a focus on scalability, reliability, and customer success. His work ensures Taggable delivers not just software, but a seamless service experience.

Kamen Kamenov brings over 20 years of experience in big data, software architecture, and automation. He has led the development of innovative technologies across multiple industries, from data mining to performance-driven applications. Known for turning complex ideas into practical solutions, Kamen architects the systems that power Taggable’s platform. His work includes industry-defining features such as facial recognition filters and instant photo delivery. At Taggable, Kamen ensures the technology is powerful, scalable, and built for real-world use.

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Launch your next festival with Taggable — deliver unforgettable experiences and unlock new streams of revenue. Whether it’s your first activation or your largest festival yet, our team will help you set up, customize, and go live in a day.

Taggable uses facial recognition only with guest consent. No biometric data is stored, and all photos are deleted after 30 days.
Fully compliant with GDPR, CCPA, and other global privacy laws.